Styling ♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥♥

Stylist= performs, writes, acts with attention to style. To make a statement.

Fashion, Clothes
Hair
Make-Up
Location
Props
Food



♥ Style …a state in which a person’s own sense of what works/doesn’t, which overrides any marketing frenzy announcing the latest, hottest, newest essential.
♥ Style is developed and learned, eg. Audrey Hepburn.
♥ Basically a gradual process of training your eye to look for the most appropriate silhouette/proportion for that body shape.


Magazines:

♥ Work 3 months in advance.

Editorial:
♥ Fashion pages magazines or newspaper create image readers aspire to.+ product info;
Commercial:
♥ Advertising pages, billboards work to brief, pop videos, T.V


♥ Show production
♥ Many work Freelance with editorial base
♥ Do not work alone,
♥ Must work as team
♥ Make-overs


Responsibilities:

♥ Brief
♥ Budget
♥ Well Paid, majority freelance
♥ Keep All receipts & invoice book, well organized.
♥ Contracts Nurtured up to date.
♥ Running order names colours, cost.
♥ Research / source book
♥ Ability, Care for garments
♥ Sourcing Clothes



Avoid eccentricity



Editorial styling:

♥ Know what’s coming = Launches, events, trade shows.
♥ Designer shows-start of cycle publicity machines for designers,buyers,weird and wonderful.
♥ Not for general public
♥ Editor looking for direction

Commercial styling:

♥ Basically –to advertise/promote a product ;
♥ Stills- mags. Billboard, CD cover, mail-order.
♥ Film- TV, pop videos, corporate videos
♥ Shows- designer or retail.
♥ TV – make-overs

Show styling:

♥ Show stylist ,highly skilled organiser alongside producer.